Project Leader: Association Européenne Pour la Présérvationet la Valorisation de la Culture et du PatrimoineJuifs (AEPJ), Luxemburg
Culture & Media Agency Europe, Belgium
Fundacja Bente Kahan, Poland
FundatiaTarbut Sighet, Cultura siEducatieIudaica, Romania
Imascono Art, S.L., Spain
Israeli House, Georgia
Patrionat Call de Girona, Spain
Tačka Komunikacije, Serbia
Maximum Grant Awarded: 197.439,77 €
The Parallel Traces project aims to create an opportunity to unearth the urban imprints of Jewish cultural heritage providing European citizens from several countries the possibility to discover them. It combines a focus around the traces of Jewish Heritage in the European urban landscape with artistic photography, audiovisuals and the use of augmented reality. This will take place by combining two elements with the same partners, linked by subject matter and joint communication and dissemination mechanisms.
On the one side, the Project will organize existing information gathered by its Partners to develop an application (App) providing augmented reality in connection with a series of identified places and venues. On the other, the Project will organize a pan-European contest for the creation of original photographic and audiovisual work focusing on contemporary physical traces of European Jewish culture in the fields of architecture and urban planning in any of the Consortium’s participant countries and the cities identified by them.
Selected artworks, all of them in digital format, will be turned into an itinerant exhibition to travel to the different participant cities. The augmented reality app will be an important tool helping to disseminate and discover the Jewish history and values to a large audience. The international contest, and exhibitions following, will promote the circulation of artistic works, and promote exchanges between cultural agents and artists, creating new networks and possibilities of increased access into new transnational and international markets.
These combined actions will turn tangible resources inherited from a shared and often forgotten past (including monuments and sites) into a source of inspiration for artistic contemporary creation, thus strengthening the interaction between the cultural heritage and other creative sectors such as photography, multimedia, video art, or similar expressions of digital-related creativity.