Project leader: Slow Food Association, Italy
Transpond AB, Sweden
Europa Nostra, Netherlands
Udruga Kinookus, Croatia
Nova Iskra kreativni hab, Serbia
Maximum grant awarded: 197,950.44 €
*This project is co-funded through Support for cooperation projects related to the European Year of Cultural Heritage 2018
The intangible cultural heritage of food in Europe is an enormous yet underestimated resource; gastronomy treasures the entire history of a territory and embodies how different cultures have merged over the centuries. It is largely used to promote tourism but hardly ever treated as a resource that can reinforce a sense of belonging to a common European space and social integration. In the last 60 years thousands of species, breeds, and varieties selected by humans, but also processed foods – such as breads, cheeses and sweets – have disappeared.For this reason, during the European year of Cultural heritage 2018, this partnership will seek to carry out an action that will make EU citizens more aware that food heritage is a way to express their belonging to Europe, to communicate the cultural importance of gastronomy through the innovation and the interaction of cultural and creative sectors and to safeguard of and giving value to European food heritage.
In order to successfully meet these objectives the action will carry out the following activities:
1) Multimedia artwork
The partnership will create a multimedia artwork dedicated to European food heritage largely based on the contents of Slow Food’s Ark of Taste archive that will circulate in cultural spaces – such as museums and film festivals – in different countries.
2) Engagement of citizens
In parallel with the multimedia artwork travel, the partnership will launch a call to action to engage different audiences in the protection of the European gastronomic heritage and invite everyone to take action to help protect them through two European wide contests.
3) Engagement of EU institutions, national and local governments
The multimedia artwork will be brought to Brussels to raise awareness of EU policy makers’ attitude towards the importance and value of gastronomic heritage and ask them to add the safeguard of gastronomic cultural heritage in EU political agenda.