Visual Identity

Creative Europe Desk Serbia Identity is designed as a visualization of cohesion, energy, language and diacritical symbols and cultural diversity, which as a whole form a dynamic and atmospheric picture of possibilities that the CESD as an organization can provide. Lively and organic give the impression of the process, potential for the realization of the idea, multi-media, art, design and communication, allowing their modular combining in order to build different forms, thus symbolizing the new creations, inventiveness and originality.

Creative direction: Nenad Dickov and “Nova Iskra” (

“Nova Iskra” is a unique meeting place of leading creative professionals and companies open towards innovative approaches to business and product development. “Nova Iskra” manages design and implements innovations in order to achieve new values in the fields of creative business, education, social development and strengthening of local communities.

Design: Nenad Dickov

Nenad Dickov graduated from the department of Graphic Engineering and Design at the Faculty of Technical Sciences in Novi Sad. He was engaged as freelance designer and designer in agencies before and after graduating.

Areas of interest: branding, typography, illustration and product design, and how to combine them into a unique experience that goes beyond the design itself.

Work experience includes work in agencies such as Kitchen&GoodWolf, 7Oranges – Melbourne, Metaklinika and many freelance projects for clients such as CC Grad, Kuhinjica, Teatar 34, as well as participation in organization of PDP conferences in Novi Sad.

Awards: HOW Design international awards 2008 – award with merit and European Design Awards 2008, 2nd finalist (CD/DVD cover).